Height is what people read from down the aisle
Shop Custom Banners & DisplaysA table cover makes your booth look finished. A banner is what makes people notice it from thirty feet away, before they can see your table at all.
For most small businesses a retractable stand is the right first purchase: it sets up in under a minute, travels in a shoulder bag, and gives a 10x10 booth the vertical presence it otherwise lacks.
Graphic winds into an aluminium base like a window blind. Sets up in seconds and travels easily.
Best for: Trade shows, reception areas, the default choiceFlat printed PVC with hemmed edges and grommets, hung from a wall, fence or frame.
Best for: Outdoor events, sponsorship, storefrontsA printed fabric skin stretched over a collapsible frame to form a full booth wall.
Best for: Established exhibitors, photo backdropsLightweight crossed-frame stand. Cheapest option but less stable than a retractable base.
Best for: Indoor, low-traffic, tight budgetsTall curved outdoor flags that move in wind and catch the eye from a distance.
Best for: Outdoor markets, roadside, festivals| Retractable sizes | 24 in, 33 in and 36 in wide are standard, roughly 79–92 in tall |
|---|---|
| Vinyl banners | Commonly 13 oz scrim vinyl; 2x4 ft, 3x6 ft and 4x8 ft are typical |
| Material | Polyester fabric resists curling and glare; vinyl is cheaper but reflects venue lighting |
| Finish | Matte beats gloss for events — gloss photographs badly under hard overhead lights |
| Artwork | 100–150 DPI at full size, CMYK, fonts outlined, 2–3 in safe margin at the sides |
| Typical budget | $40–$80 economy stand, $90–$180 mid-range with replaceable cassette, $200+ premium |
DiscountMugs carries the full custom banners & displays range with no-minimum options on many lines.
See Custom Banners & Displays pricesA 33 inch wide stand at around 81 inches tall is the most common all-round choice and suits a standard 10x10 booth. Use 24 inch for tight spaces beside a table, and 36 inch or wider when you want maximum visibility or are building a backdrop wall.
Single-sided is right most of the time, because banners usually stand against a wall or backdrop. Double-sided costs roughly 60–80% more and weighs more, so it only earns that premium when the stand sits in an open aisle, in the middle of a room, or at an entrance people pass in both directions.
Polyester fabric is the better choice for indoor events: it resists creasing, does not curl at the edges, and has almost no glare under venue lighting. Vinyl is cheaper and more weather resistant, which makes it the practical option outdoors, but it reflects overhead light and can curl.
Economy stands run roughly $40–$80, mid-range hardware with a replaceable graphic cassette $90–$180, and premium wide-base stands $200 and up. If you exhibit more than twice a year, mid-range is the better value — economy stands tend to last about a season.
Everything else worth getting right before you place an order.
Printed throws, fitted covers and stretch covers for trade show and event tables.
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